India?s media and entertainment much demand in the international media and entertainment. Basically, Hindi films and the Indian classical music have made their position firm in global entertainment world. It is because of their popularity. According to estimation, India?s domestic entertainment industry was estimated at nearly Rs 225.0 billion and provided employment for nearly 6.0 million people. And in the terms of foreign exchange earnings, the industry contributed around Rs 225.0 million. But, in current year it is likely to increase to 10,000 million. The two reasons that have increased the level of media and entertainment in India are changing lifestyle and the increasing disposable income. Recent estimates indicate that around 68.0% of total adult population has access to the conventional forms of media. The urban middle class population has grown over the years and currently accounts for over 40.0% of the total population.